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Why Do I Need Business Architecture?

Just like an office building needs an architect to design a blueprint that encompasses every aspect of that building, every company needs a business architect to ensure operations, systems, and technology all fit with the strategic vision of the company. Business Architecture is what an organization does and how they do it. It’s a business […]

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Salesforce Configuration vs. Customization

CRM tools are the backbone of today’s profit-driven businesses. These systems are designed to encompass all the information necessary to facilitate and maintain a positive relationship with both clients and prospects. Perhaps the biggest name in the realm of CRM solutions is Salesforce—the #1 CRM platform for growing businesses. Considered a “client success platform,” Salesforce’s

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